SOLD OUT! 5K RUN/WALK

MGM Grand Lobby

6:45 AM - 7:30 AM

THIS EXPERIENCE IS AT CAPACITY. PLEASE VISIT REGISTRATION TO BE ADDED TO THE WAITLIST.

For 20 years, EMS attendees have been rising with the sun and meeting for morning runs. Be a part of the tradition and start your day getting to know some fellow fitness enthusiasts. Our guided 5K run and sightseeing tour down the Vegas strip (you never know what you’ll see when the sun comes up in Sin City) kicks off in the lobby at the MGM Grand. Walkers welcome!

Registered attendees: meet in the MGM Lobby near the gold lion statue.

Type: NETWORKING
Format: in-person

REGISTRATION OPEN

Marquee Foyer

7:30 AM - 7:00 PM

You can pick up your badge at the registration desk located in the Marquee Foyer starting at 7:30 a.m. Thursday, April 28th.

Type: NETWORKING
Topics: NETWORKING
Format: in-person

HIGHMARK DESIGN LAB

Highmark Hub (Booth 219) | Hall of Ideas | Marquee Ballroom

7:30 AM - 9:00 AM

An invitation-only panel and conversation for event industry creatives and producers.

You’re working faster, harder and under more compressed timelines and operational challenges than ever before. It’s time to take a breath and get re-inspired.

Please join your fellow peers at the Design Lab at EMS for a series of engaging and interactive panel discussions designed just for event industry creatives and producers. Visit the Highmark Hub and speak to a team member for an invitation.

• Hear and share ideas and brainstorm solutions to common pain points.

• Discover new ways to spark innovative and strategic thinking in an era of uncertainty.

• Learn how to transform limitations into opportunities for fresh thinking and ideas.

• Listen in as peers and creative leaders discuss the state of the industry.

• Network with others who share your same responsibilities and challenges.

• Get actionable insights you can put into play in your own event or creative organization.

Format: in-person

BREAKFAST ROUNDTABLES

Hall of Ideas

8:00 AM - 9:00 AM

Grab your breakfast and sit in on one of nine moderated conversations taking place in the Hall of Ideas. We’re tackling the industry’s biggest pain points, challenges and trends in fast-paced, expert-led idea exchanges, and then switching tables so you can explore up to three topics before your next cup of coffee. Not a morning person? We got you. You can also explore the latest products, partners and solutions in the Hall at your own pace.

*See 'Documents & Links' for the full list of topics.

Type: NETWORKING
Topics: NETWORKING;HALL OF IDEAS EXPERIENCE
Format: in-person

MORNING KEYNOTE

Boulevard Ballroom

9:00 AM - 10:00 AM

Grab a seat with a new industry friend and get inspired as we bring our biggest lineup of keynote speakers ever to the main stage for a “double header” you won’t want to miss. Today’s keynotes include: Pepsi Chief Marketing Officer Todd Kaplan, and Nestlé USA Head of Experiential Jamey Sunshine.

Powered by: Webex Events

This session has been approved for 1 clock hour towards CEM recertification.

Type: KEYNOTE
Topics: CREATIVITY AND INNOVATION ;TRENDS;KEYNOTE;CASE STUDY
Format: in-person

COFFEE BREAK

Hall of Ideas

10:00 AM - 11:00 AM

Step into the Hall of Ideas for some networking, idea gathering and a cup of coffee or tea.

Type: NETWORKING
Topics: NETWORKING;HALL OF IDEAS EXPERIENCE
Format: in-person

EXPERT STUDIO PRESENTATIONS

IPME Green Zone + Expert Studio (Booth 401) | Hall of Ideas | Marquee Ballroom

10:00 AM - 11:00 AM

Stop by our "Expert Studio" (booth 401) and sit in on a series of fast-paced 10-minute presentations on the latest event tools and technologies. See something you like and want to learn more about it? Chat up our sponsors and exhibitors live, or use your EMS event app to set up a meeting.

On this morning's schedule:

• 10:05 a.m. IPME: Innovative Activations for the Future
• 10:15 a.m. CORT: Creative Furnishing Trends for 2022
• 10:25 a.m. Webex Events: What's new in event experience tech
• 10:35 a.m. Float4: Building connections: Immersive & Interactive Brand Experiences
• 10:45 a.m. Goldcast: Engagement and Data and Integrations… Oh my! (Pt.1)

Type: NETWORKING
Topics: NETWORKING;NEW TO INDUSTRY;HALL OF IDEAS EXPERIENCE
Format: in-person

THE SCOOP WITH MIRI RODRIGUEZ

10:00 AM - 10:15 AM

Join The Scoop for our very special live-stream interview with Miri Rodriguez, a globally recognized Storyteller and Future of Work at Microsoft. We’ll expand on key insights from her keynote as well as discuss observations and visions for the future of experiential marketing, events, and engagement.

Type: BONUS LIVE-STREAM
Topics: TRENDS;KEYNOTE;NEW TO INDUSTRY
Format: live

SPIN TO WIN

Hall of Ideas

10:05 AM - 11:00 AM

The Hall of Ideas is chock-full of great giveaways—you just have to spin-to-win to find ‘em! Stop by the Cloud Touch booth (101, near the entrance) and play the digital EMS prize wheel for a shot at some fabulous gear to take home from some of our exhibitors this year.

Type: NETWORKING
Topics: HALL OF IDEAS EXPERIENCE
Format: in-person

HEALTHY BOUNDARIES AND BREAKTHROUGH GOALS FOR WOMEN IN EVENTS

Room 150

11:00 AM - 12:15 PM

Fact: “always on” work cultures and habits drive women from the workplace. To avoid burnout, working women must take time to reflect on their interests and curiosities. This “Cliff’s Notes” edition of the pre-conference workshop on the 27th will help you reframe how you think about juggling work and personal life tasks and responsibilities. Through an interactive exercise, we will work through a strategy to align your time to your values and time sensitive priorities. We will explore how to cultivate your identity through activities that energize you. Finally, we will leverage research associated with mindfulness to rewire our perspective and supercharge our mood and focus.

This session has been approved for 1.25 clock hours towards CEM recertification.

Type: BREAKOUT SESSION
Topics: DIVERSITY, EQUITY AND INCLUSION;NETWORKING;PROFESSIONAL DEVELOPMENT;WOMEN IN EVENTS;LEADERSHIP
Format: in-person

THE B-TO-B EVOLUTION: YAHOO’S TEST-AND-LEARN STRATEGY

Highmark Hub (Booth 219) | Hall of Ideas | Marquee Ballroom

11:00 AM - 11:30 AM

The pandemic is speeding up an evolution that was already underway for many b-to-b events like Yahoo’s: That brands meet customers where they are with nimble, meaningful experiences. In this session, get an inside look at the Yahoo b-to-b event organization’s evolved playbook where “testing” isn’t a bad word, and trying and tinkering are key to thriving. Walk away with a fresh outlook and best practices to innovate and be successful in the new era.

This session has been approved for .5 clock hours towards CEM recertification.

Type: BREAKOUT SESSION
Topics: OPERATIONS AND LOGISTICS;CASE STUDY;NEW TO INDUSTRY;B2B
Format: in-person

XFINITY HBCU TOUR: GEN Z COMMUNITY ENGAGEMENT

Room 252

11:00 AM - 11:30 AM

Community has never been more important to Gen Z consumers. From the moment the pandemic forced them to leave their college campuses and engage in distance learning, this audience has continued to demonstrate the strength and value of their social communities. Today 70% of Gen Z college consumers report having a sense of community as a greater priority than 12 months ago. Join this session to discover how Xfinity prioritized community engagement and cultural relevance to engage Gen Z consumers through the HBCU Tour. Learn how the brand used its connectivity and content expertise to empower students to build and celebrate their communities at iconic HBCU Homecoming events.

This session has been approved for .5 clock hours towards CEM recertification.

Type: BREAKOUT SESSION
Topics: B2C;TRENDS;CASE STUDY
Format: in-person

HOW JUST EGG IS USING EXPERIENTIAL INTELLIGENCE TO MAXIMIZE FIELD MARKETING IMPACT

Room 152

11:00 AM - 11:30 AM

In this fireside chat you will learn how plant-based egg alternative JUST Egg is going beyond getting products into people's hands in their upcoming 40 stop tour. Hear how re-imagining the traditional field marketing approach by capturing first-party data and insights, and iterating the experiences to drive a wider impact with consumers, is maximizing the impact of the experience strategy. Come join the conversation as we discuss tactics to bring rigor and actionable metrics to improve campaigns and build better experiences for the future of consumers.

Type: BREAKOUT SESSION
Topics: CREATIVITY AND INNOVATION ;OPERATIONS AND LOGISTICS;TRENDS;CASE STUDY;NEW TO INDUSTRY
Format: in-person

THE SCOOP WITH MATT GRANT

11:00 AM - 11:25 AM

Don’t miss our timely and compelling interview with Matt Grant, VP of Live + Digital Production and Technology at Impact XM. We’ll expand on key insights from his session as well as discuss observations and visions for the future of experiential marketing, events, and engagement.

Type: BONUS LIVE-STREAM
Topics: NEW TO INDUSTRY;LEADERSHIP
Format: live

LESSONS IN COMMUNITY-BUILDING FROM THE WORLD OF BEAUTY

Room 252

11:45 AM - 12:15 PM

Digital-first subscription service beauty brand Ipsy hasn’t been without its challenges the last two years given beauty is a space in which consumers want to touch, feel, play and interact with product. But with the rollout of the Ipsy mobile tour that engaged upwards of 10,000 consumers on college campuses and in Miami during Art Basel, the brand is laying out a new “low-touch, high-return” road map that includes a tricked-out bus, partner engagement, influencers and thoughtful sweepstakes that boost careers in addition to awarding cash. Learn how Ipsy balances exclusive experiences for its membership with inclusive experiences that draw in new fans, and what the team has learned from building and fostering a consumer community through the ups and downs of the new era.

This session has been approved for .5 clock hours towards CEM recertification.

Type: BREAKOUT SESSION
Topics: CREATIVITY AND INNOVATION ;B2C;TRENDS;CASE STUDY
Format: in-person

SUSTAINABILITY IN EVENTS: WHERE TO BEGIN, WHAT MATTERS MOST

Highmark Hub (Booth 219) | Hall of Ideas | Marquee Ballroom

11:45 AM - 12:15 PM

Consumers more than ever are supporting brands that prioritize sustainability. The last two years of fewer in-person events and less travel have put the industry’s impacts under an even greater spotlight. It’s one of the biggest challenges for event marketers to tackle in a meaningful way. So where do we begin, and how can we use this new chapter to make real change? Learn about Cisco’s corporate commitment to sustainability and how that trickles down into events and operations. From its “Future Ready” messaging, to net-positive, to renewable resources, to working with venues, hear about the day-to-day decisions that are helping Cisco meet its goals, and walk away with tips and ideas to take steps toward progress this year.

This session has been approved for .5 clock hours towards CEM recertification.

Type: BREAKOUT SESSION
Topics: OPERATIONS AND LOGISTICS;TRENDS;NEW TO INDUSTRY
Format: in-person

ENGAGEMENT TECHNIQUES THAT CAPTIVATE LIVE AND VIRTUAL AUDIENCES

Room 152

11:45 AM - 12:15 PM

Whether your event audiences are coming back live, virtual or somewhere in between, their expectations are higher than ever before. In this session, we’re diving into a portfolio filled with real-world case studies to unpack the successful engagement techniques that will attract and hold the interest of today’s event attendees, regardless of how they experience the event. Learn how daring and out-of-the-box strategies are transforming MAD//Fest (the U.K. marketing, advertising, and disruption festival), and how you can apply their principles and ideas to your events. From the picnic table sponsor booths and rapid fire presentations to the immersive branded experience INSIDE a venue-turned-pub in London, MAD//Fest has redefined the event experience. Walk away with a glimpse into the future of hybrid engagement strategy and a list of actionable ideas.

Type: BREAKOUT SESSION
Topics: VIRTUAL AND HYBRID EVENTS;CASE STUDY
Format: in-person

NETWORKING LUNCH + KEYNOTE

Boulevard Ballroom

12:30 PM - 2:00 PM

Enjoy a delicious lunch with new industry friends and get inspired as we bring our biggest lineup of keynote speakers ever to the main stage. Your lunchtime keynote features Miri Rodriguez, Senior Storyteller Future of Work, Microsoft, and author of Brand Storytelling.

Powered by: Cameo for Business

This session has been approved for 1.5 clock hours towards CEM recertification.

Type: KEYNOTE
Topics: PROFESSIONAL DEVELOPMENT;KEYNOTE;LEADERSHIP
Format: in-person

THE SCOOP WITH JOAN KUHL

2:00 PM - 2:20 PM

Join The Scoop for our very special interview with Joan, Author, and Workplace Strategist. We’ll expand on key insights from her session as well as discuss observations and visions for the future of experiential marketing, events, and engagement.

Type: BONUS LIVE-STREAM
Topics: WOMEN IN EVENTS;LEADERSHIP
Format: live

SPONSORSHIP EXPERIENCES FOR A POST-PANDEMIC WORLD

Room 252

2:30 PM - 3:00 PM

Fresh off its programming at Coachella for the festival’s much-anticipated return to in-person, YouTube is putting to work the deep insights it holds on the behavioral shifts of consumers as it shows up in the world of experiential post-COVID. Hear what’s fueling YouTube’s in-person strategy in 2022, how the team is approaching its planning, and why listening to and evolving with audiences is more important than ever.

This session has been approved for .5 clock hours towards CEM recertification.

Type: BREAKOUT SESSION
Topics: B2C;TRENDS;CASE STUDY
Format: in-person

MENTOR PANEL: CAREER GROWTH AND LEADERSHIP IN THE RECOVERY

Room 150

2:30 PM - 3:00 PM

From the Great Resignation to the Great Reorganization, the last two years have upended many campaigns, teams and careers. But despite being hit hard repeatedly, the event industry keeps finding new ways to innovate through the challenges. In this session, you’ll hear stories of how industry vets are navigating this new era, how they view the event marketing team of the future, skillsets they’re eyeing or talent gaps they’re looking to fulfill, and where they see great opportunity for all event marketers across the industry this year. Bring your burning questions.

This session has been approved for .5 clock hours towards CEM recertification.

Type: PANEL
Topics: PROFESSIONAL DEVELOPMENT;NEW TO INDUSTRY;LEADERSHIP
Format: in-person

SPORTS ACTIVATIONS THAT INSPIRE CONSUMER PARTICIPATION

Highmark Hub (Booth 219) | Hall of Ideas | Marquee Ballroom

2:30 PM - 3:00 PM

Fresh off a season-long NFL campaign that culminated in a 100-yard-long mural unveiled at the Super Bowl created through fan contributions and stitched together by local artists in markets across the country, NBC Sports knows what it takes to energize fans. From a microsite that collected fan art (as well as valuable data), to a former NFL player and accomplished artist brought on to amplify the program, to fan viewing events and streaming, learn how the multi-market campaign checked all the boxes, and what you can do to inspire participation and togetherness in your events this year.

This session has been approved for .5 clock hours towards CEM recertification.

Type: BREAKOUT SESSION
Topics: OPERATIONS AND LOGISTICS;B2C;EVENT TECHNOLOGY
Format: in-person

MAXIMIZING MEASUREMENT: BEST PRACTICES FOR ATTENDEE DATA CAPTURE & REPORTING FOR VIRTUAL, HYBRID, OR IN-PERSON

2:30 PM - 3:00 PM

In this informative session, we’ll take a fresh look at the fundamentals of measuring event and attendee data via various KPIs and benchmarks. Whether your event portfolio is virtual, hybrid, or in-person, we’ll discuss the numerous ways to plan, develop and execute measurement strategies that capture the data that can help marketers and decision-makers evaluate the effectiveness of their programs. Get lessons learned from a team that has executed hundreds of live and digital engagements, each with their own measurement objectives. Go inside real-world case studies and get practical advice from actual implemented solutions that illustrate the impact of event and attendee measurement. Walk away with a better sense of how to overlay a data plan across your entire portfolio.

This session has been approved for .5 clock hours towards CEM recertification.

Type: BREAKOUT SESSION
Topics: VIRTUAL AND HYBRID EVENTS;CASE STUDY;EVENT TECHNOLOGY
Format: in-person

POWER PANEL PART 1: THE 2022 DREAM TEAM

Room 150

3:15 PM - 3:45 PM

Our spring cover story comes alive as our B-to-B Dream Team comes together to discuss top trends, best practices and the future of the event discipline. Come experience some of the sharpest minds in b-to-b events, hear candid comments on face-to-face marketing as well as sustainability (a special focus for this year’s team), and walk away inspired and excited about the future of your events.

Type: PANEL
Topics: CREATIVITY AND INNOVATION ;PROFESSIONAL DEVELOPMENT;TRENDS;LEADERSHIP;B2B
Format: in-person

PORTFOLIO POWER SESSION: INSIDE ABC’S BEST WORK AND BIGGEST LESSONS LEARNED

Highmark Hub (Booth 219) | Hall of Ideas | Marquee Ballroom

3:15 PM - 3:45 PM

Experiential marketers thrive on creativity, but that skillset not only helps them deliver engaging experiences, it also serves as the backbone of contemporary contingency planning. In this fast-paced session, we’ll explore the biggest hits and pivots in ABC’s experiential playbook. From rich fan environments to stunts that give out as much as they give back, learn how ABC continues to build on the best practices. Walk away ready to put creativity at the center of your planning.

Type: BREAKOUT SESSION
Topics: CREATIVITY AND INNOVATION ;OPERATIONS AND LOGISTICS;B2C;CASE STUDY
Format: in-person

NEW RESEARCH REVEALED: THE 2022 EVENT STRATEGY REPORT

Room 252

3:15 PM - 3:45 PM

Back for a third year! The report that set the narrative on what event executives were thinking before the pandemic—is back. In this exclusive research reveal, you’ll be the first to hear timely industry insights. We’ll compare past data and take a look at fundamental changes to the industry. We’ll cover burning industry topics ranging from event strategy and spending in a post-pandemic era, to how strategic event planning is evolving at top companies, to measurement strategies and key metrics informing strategic plans, to how different verticals and event roles are shifting in a post-pandemic landscape. Grab a seat and fill your notebook with data points you can use to drive your event business forward in the months ahead.

This session has been approved for .5 clock hours towards CEM recertification.

Type: BREAKOUT SESSION
Topics: TRENDS
Format: in-person

THE SCOOP WITH KATRINA KENT, CHARLIE EDER AND EMMANUEL GOTSIS

3:15 PM - 3:30 PM

Join The Scoop for an amazing live-streamed panel discussion with Katrina Kent, Vice President, Meeting Management and Event Strategy, Liberty Mutual, Emmanuel Gotsis, Head of Global Experiential Marketing for Webex, Cisco and Charlie Eder, Head of Global Events and Experiential Marketing at Yahoo. We’ll expand on key insights from their panel as well as discuss observations and visions for the future of experiential marketing, events, and engagement.

Type: BONUS LIVE-STREAM
Topics: TRENDS;NEW TO INDUSTRY;LEADERSHIP
Format: live

CONVERGENT EXPERIENTIAL: BLUR THE LINES BETWEEN PHYSICAL, DIGITAL & HYBRID

Room 152

3:15 PM - 3:45 PM

So much has changed all at once. Don’t settle for back-to-normal events or hybrid bolt-ons. This is our once-in-a-lifetime opportunity to converge event platforms, technologies, and tools into harmonious customer experiences. Discover engagement mapping with an event planning methodology that weaves the goals of brands and audience needs into engaging events and experiences. Explore previously-impossible engagement tactics forged from the fires of the pandemic. See case studies from real brands realizing limitless possibilities and measuring their success. Walk away with convergent strategies you can apply at the onset of your next product launch, campaign, or event. Feel ready for what’s next, empowered with everything from a big-picture mindset to a handy checklist.

Type: BREAKOUT SESSION
Topics: VIRTUAL AND HYBRID EVENTS;TRENDS;CASE STUDY
Format: in-person

SPEED MEETINGS

3:45 PM - 4:15 PM

You asked for more time to meet people at EMS and we listened. Use our conference app keywords to find the prospective partners you need to make 2022 a year for the books. Or, let the app's AI engine recommend people you should meet. Then grab one of the 10-minute meeting slots in the schedule for a quick power meetup at a spot in the Hall of Ideas or anywhere in the EMS campus. A low commitment way to meet new people and explore the industry.

Type: NETWORKING
Topics: NETWORKING
Format: in-person

HYPERLOCAL EVENTS DESIGNED FOR THE WORLD TO SEE

Room 252

4:30 PM - 5:00 PM

Plan big, but impact locally. That’s the strategy for historically Black sorority and international collegiate and community service organization Sigma Gamma Rho’s centennial event campaign in 2022 that is targeting communities across the U.S. SGRHO is one of nine surviving sororities of its kind with more than 100,000 members worldwide, and its centennial is considered one of the most important events happening for Black culture this year. Hear from the organization’s international president, a brand business and finance leader (and a certified NFL agent), and the org’s campaign partner, on the pandemic-era campaign, and be inspired to rethink your events’ impacts on your business, audiences, community—and the world.

This session has been approved for .5 clock hours towards CEM recertification.

Type: BREAKOUT SESSION
Topics: CREATIVITY AND INNOVATION ;TRENDS;CASE STUDY
Format: in-person

LESSONS IN HYBRID FROM INTEL’S CES PROGRAM THAT THRIVED DURING A VARIANT

Room 152

4:30 PM - 5:00 PM

Despite many brands pulling out of physical experiences at CES’s grand return to in-person amid the Omicron surge, Intel’s hybrid strategy for the show served as a lifeline that allowed the brand to stay the course on-site and implement a digital-first live experience in keeping with its health and safety policies. This session will explore the brand’s signature off-the-show-floor evolution that continued to play out at the 2022 event, with several footprints that served as studio settings for live-streamed content and socially distanced interactions with passersby, and all bolstered by a digital infrastructure that offered real-time engagement with global audiences. Walk away with a better-defined direction on what hybrid means for your events.

This session has been approved for .5 clock hours towards CEM recertification.

Type: BREAKOUT SESSION
Topics: CREATIVITY AND INNOVATION ;HEALTH AND SAFETY;VIRTUAL AND HYBRID EVENTS;TRENDS;NEW TO INDUSTRY
Format: in-person

REIMAGINING POP-UPS AS FAN HUBS: BEHIND THE SCENES OF BOWIE 75

Highmark Hub (Booth 219) | Hall of Ideas | Marquee Ballroom

4:30 PM - 5:00 PM

Two mega trends are converging in the event world: Retailtainment and interactive museums for legacy cultural figures… like David Bowie. In this session, go behind the scenes of the Bowie 75 experiences in New York City and London that went above and beyond merch to offer a full slate of programming, from music to limited-edition drops to interactive technology that had fans coming back on repeat visits—with some traveling more than six hours to attend. Walk away with best practices on making the most of a semi-permanent pop-up space and what the world of music can teach you about treating your consumers like the ultimate superfans.

This session has been approved for .5 clock hours towards CEM recertification.

Type: BREAKOUT SESSION
Topics: CREATIVITY AND INNOVATION ;OPERATIONS AND LOGISTICS;TRENDS
Format: in-person

POWER PANEL PART 2: THE 2022 DREAM TEAM

Room 150

4:30 PM - 5:00 PM

Our spring cover story comes alive as our B-to-B Dream Team comes together to discuss top trends, best practices and the future of the event discipline. Come experience some of the sharpest minds in b-to-b events, hear candid comments on face-to-face marketing as well as sustainability (a special focus for this year’s team), and walk away inspired and excited about the future of your events.

Type: PANEL
Topics: OPERATIONS AND LOGISTICS;PROFESSIONAL DEVELOPMENT;TRENDS;LEADERSHIP;B2B
Format: in-person

HAPPY HOUR

Hall of Ideas

5:00 PM - 6:30 PM

Reunite with your industry friends and make new connections as we celebrate the event industry in the Hall of Ideas over drinks, snacks and some fun activities. Join an informative “Innovation Tour” of the hall to see what the industry’s been cooking up since last year. Gather with fellow EMS first-timers for an expert led orientation and tour. Revel in the moment and enjoy being back in a room with your people.

Type: NETWORKING
Topics: NETWORKING;HALL OF IDEAS EXPERIENCE
Format: in-person

EXPERT STUDIO PRESENTATIONS

IPME Green Zone + Expert Studio (Booth 401) | Hall of Ideas | Marquee Ballroom

5:00 PM - 6:00 PM

Stop by our "Expert Studio" (booth 401) and sit in on a series of fast-paced 10-minute presentations on the latest event tools and technologies. See something you like and want to learn more about it? Chat up our sponsors and exhibitors live, or use your EMS event app to set up a meeting.

On this evening's lineup:

• 5:40 p.m. Cloud Touch: Touch screen kiosk solutions

Type: NETWORKING
Topics: NETWORKING;NEW TO INDUSTRY;HALL OF IDEAS EXPERIENCE
Format: in-person

SPIN TO WIN

Hall of Ideas

5:05 PM - 6:30 PM

The Hall of Ideas is chock-full of great giveaways—you just have to spin-to-win to find ‘em! Stop by the Cloud Touch booth (101, near the entrance) and play the digital EMS prize wheel for a shot at some fabulous gear to take home from some of our exhibitors this year.

Type: NETWORKING
Topics: HALL OF IDEAS EXPERIENCE
Format: in-person

INNOVATION TOURS

Highmark Hub (Booth 219) | Hall of Ideas | Marquee Ballroom

5:15 PM - 5:45 PM

IMPORTANT NOTE! Due to popular demand, Innovation Tours are limited to the first 35 attendees who add it to their agenda. The tours will depart from the Highmark Hub (booth 219) at 5:15.

Pop in a fresh pair of earbuds and join the staff of Event Marketer as they take you on a guided visual and audio tour of the hall. You’ll make three-minute stops at the booths of several exhibitors to get a sense of what’s on offer and who you might like to circle back to. A fast-paced, low-commitment way to see what products and services are trending across the industry. Drink in hand. Here's who you'll meet:

• Highmark
• IPME
• Tourguide Solutions (Implecho)
• Event Architecture
• Swapcard
• Picture Mosaics
• And more!

Type: NETWORKING
Topics: CREATIVITY AND INNOVATION ;OPERATIONS AND LOGISTICS;TRENDS;NEW TO INDUSTRY;EVENT TECHNOLOGY;HALL OF IDEAS EXPERIENCE
Format: in-person

FIRST-TIMER MEETUP

Highmark Hub (Booth 219) | Hall of Ideas | Marquee Ballroom

5:15 PM - 5:45 PM

Never been to EMS before? Well, welcome! We invite you to join us and other first-timers for a special welcome and orientation by our team—plus a few giveaways and surprises for those first to arrive. Look for an Event Marketer team member and the “Welcome First Timers” sign in the Highmark Hub, Booth 219.

Type: NETWORKING
Topics: HALL OF IDEAS EXPERIENCE
Format: in-person

OPTIONAL ADD-ON: AL-FRESCO NETWORKING DINNER

Splash Pool

7:00 PM - 9:00 PM

Come solo or grab a colleague for the EMS tradition that sells out every year: the annual networking dinner—this year, poolside, baby. Many game-changing industry connections are made at EMS dinners—don’t miss your chance to eat, drink and make new industry friends. You must be registered in advance to attend. Space is limited. Price: $150. Includes dinner, dessert, beer/wine.

Type: NETWORKING
Topics: NETWORKING;NEW TO INDUSTRY
Format: in-person